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The rising prevalence of falls

What older adult population growth means for falls

The older adult population is experiencing unprecedented growth as baby boomers continue to age into the category. 41% of the baby boomer generation is now aged 65 or older - representing 16% of the population. That amounts to more than one in every seven Americans.

 

Older adults are expected to make up over 21% of the population by 2040.1 

 

Falls Cost Report_Aging Population

 

As the population of adults aged 65+ continues to grow, the burden of falls will demand more resources and attention from health plans.

While the older population has increased dramatically over the last 20 years, the rate of falls has remained relatively steady. As the older adult population continues to grow, the cost of falls will rise at almost the same pace.  

What is the prevalence of falls among older adults?

1 in every 5 falls results in a serious injury (like a fracture or head trauma), meaning that 4 out of 5 falls result in less serious injury and may go unreported or could be inaccurately coded. Serious fall-related injuries can also be inaccurately coded as primarily non-fall related. Due to the inconsistencies associated with coding of these events, quantifying the cost of falls is difficult.

To solve for these discrepancies, Nymbl contracted an independent actuarial firm, Axene Medical Partners, to develop a model to accurately quantify fall-related medical claims. Using data from the Centers for Medicare & Medicaid Services (CMS), Axene developed a model consistent with the methods used for prior models, leading to a 13% claim frequency.

Then, using algorithmic coding optimization, the team was able to identify costs not previously accounted for due to omission of fall-related diagnostic codes as well as those severe non-emergent fall-related injuries that often go unreported. 

This improved identification of fall-related claims by over 60%. The final model identified an average prevalence rate of 21% for years 2017-2019 (based on 20M member months of claims data per year).

 

At this prevalence rate, and as the older adult population continues to grow, there will be 15.75 million older adult falls per year by 2035.2

 

Nymbl’s Balance and Aging Report: connecting the dots

Nymbl’s Balance and Aging report connects falls prevalence to the cost of falls and proves that falls are a population wide issue. We dive deeper into why falls occur, how balance decline impacts almost everyone as they age, and prove that falls should be considered a chronic condition. You’ll also learn why Nymbl’s total population approach is best positioned to combat this invisible epidemic.

Download Nymbl’s Balance and Aging Report → 

Source:

  1. ACL. 2021 Profile of Older Americans. The Administration for Community Living. November 2022. https://acl.gov/sites/default/files/Profile%20of%20OA/2021%20Profile%20of%20OA/2021ProfileOlderAmericans_508.pdf. 
  2. Courtney T, Estrada N, Mirsky B. Identifying Medical Spend for Older Adults with Injurious Fall Related Claims - Lessons Learned. Wakely x Nymbl Whitepaper, April 2023. https://5113115.fs1.hubspotusercontent-na1.net/hubfs/5113115/White%20Papers/Identifying%20Medical%20Spend%20Older%20Adults%20Injurious%20Fall-Related%20Claims%20-%20Lessons%20Learned.pdf. 

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In a recent report from AARP, it's clear that older adults are not just catching up with technology—they're embracing it. The report reveals a significant shift in attitudes towards technology among individuals ages 50+, signaling a new era of tech-savviness in this demographic.

On the flip side, nearly two-thirds (64%) of adults ages 50+ feel that today’s technology isn’t tailored to their needs, according to the same AARP report.

Key Takeaways Include:

    1. Tech Adoption on the Rise: Gone are the days when older adults shied away from technology. Today, they're increasingly recognizing the benefits and convenience that tech tools offer.
    2. Changing Mindsets: The report sheds light on the evolving attitudes towards technology among older adults, showcasing a growing willingness to embrace new gadgets and integrate them seamlessly into their daily routines.
    3. Enhancing Life with Tech: From staying connected with loved ones to managing healthcare needs and beyond, technology is viewed as a valuable tool for enhancing various aspects of life for older adults.
    4. A Shift Towards Tech-Savviness: With older adults becoming more adept at navigating the digital landscape, the findings suggest a promising trend towards greater tech fluency in this age group.
    5. Opportunity For a More Inclusive Approach: The findings underscore the need for a more inclusive approach to tech, such as product design, support, and education, to better serve older adults.

Nymbl was created specifically as a digital program for older adults. 

 

Drawing from extensive research and collaborating closely with experts in gerontology, physical therapy, and cognitive science, Nymbl designs exercises and activities that prioritize safety, effectiveness, and enjoyment. 

Programs are personalized to accommodate varying fitness levels and abilities, with a focus on progressions and adaptive challenges.

By integrating evidence-based approaches, Nymbl empowers older adults to maintain or improve balance and mobility while fostering confidence and a sense of accomplishment in their health journey.


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Nymbl exists to remove physical and emotional barriers and help older adults move, live, and be how they want.

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